Damon Motorcycles Takes Aim at Zero Fatalities

  • Damon Motorcycles seeks to design bikes to assist riders in safety aspects.

  • A prototype electric bike will be equipped with cameras, radar and sensors.

  • Riding data is uploaded to the company’s cloud and shared among all Damon riders.

Jay Giraud, co-founder of Canada-based Damon Motorcycles is a long-term rider. As with almost all veteran riders, he has had many close calls.

So, having secured USD 2.5 million in funding, Damon Motorcycles is working to developing an electric motorcycle fitted with cameras, radar and sensors. Damon hopes that the equipment provides the rider with a 360-degree view of his surroundings.

Called the Advanced Warning System for Motorcycles, it tracks direction, velocity and speed of up to 64 objects at a time. The objects include vehicles and other things in the rider’s surroundings. The information is fed to the rider to take pre-emptive measures.

Lights and feedback at the handlebars warn the rider of imminent danger. The company doesn’t stop there. Every bike shares information through the company’s cloud. The system learns from riders on intersections and situations and fed to the entire swarm.

Damon also hopes to install the system on US police motorcycles.

Other motorcycle manufacturers are working on such system. Druid Motorcycles is one, the European branch of Zontes from China. Automotive manufacturers are expected to utilize such cloud and swarm system once 5G networks are up and fully running.

Wahid's lust for motorcycles was spurred on by his late-Dad's love for his Lambretta on which he courted, married his mother, and took baby Wahid riding on it. He has since worked in the motorcycle and automotive industry for many years, before taking up riding courses and testing many, many motorcycles since becoming a motojournalist. Wahid likes to see things differently. What can you say about a guy who sees a road safety message in AC/DC's "Highway to Hell."

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