Alpinestars announces new Malaysian distributor

Alpinestars announces Sinar Puncak Sdn Bhd as new authorised Malaysian distributor.


Leading motorcycle apparels brand Alpinestars has officially appointed a new authorised Malaysian distributor in the form of local firm called Sinar Puncak Sdn Bhd.

Present during this presentation held in Kuala Lumpur earlier today were members of Sinar Puncak Sdn Bhd’s top-level management, as well as a regional representative from the famed A-stars brand. Also present here were national racers Zulfahmi Khairuddin and Azlan Shah Kamaruzaman.


If the name sounds familiar to you, Sinar Puncak Sdn Bhd is in fact no stranger to the local industry. The Penang-based firm presently acts as the authorised distributor for Yoshimura exhausts, Shoei helmets, RK Chain plus a few other related brands.


With its appointment, Sinar Puncak Sdn Bhd takes the helm that was previously held by Iktikadraya Marketing. The new firm states that it will continue expanding the Alpinestars nationwide brand retail network and is already working closely with Iktikadraya with said task.

Sinar Puncak Sdn Bhd also held a mini showcase of the various Alpinestars road motorcycle products that is being distributed. Amongst them were full ranges of gloves, footwear and apparels plus technical accessories. Also included were the Alpinestars brand’s Stella line of products made especially for ladies


The firm did state its main focus lies in the growing touring bikes segment with an aim to further drive the Italian brand’s groundbreaking Tech-Air airbag protection system.

You can refer to the scanned pricelist of the Alpinestars gear currently available under Sinar Puncak’s distributorship below.



Co-founder of Bikes Republic and a motoring journalist by night. He is a self described enthusiasts with a passion for speed but instead rides a Harley and a J300. A man of contradictions, he is just as passionate about time off in the quiets as he is about trail braking into turn one at Sepang Circuit on two or four wheels.

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