Benelli is making great strides in 2022, with over 8,522 new motorcycles registered in Italy.
- Benelli sold more than 8,000 units in the first six months of 2022.
- The TRK 502 is the brand’s most famous motorcycle, with more than 4,000 units registered in Italy in 2022.
According to the company, the sales projection marks a six per cent increase compared to last year’s period.
For a company that Chinese-based QJ Motors own, the numbers certainly seem that Italian riders are satisfied with the brand.
Thanks to the trust, Benelli became the best-selling motorcycle brand in Italy for the first six months of 2022.
Moreover, for a brand that has to compete with big players like Ducati and Aprilia, becoming the best-selling motorcycle brand in Italy is a historical moment.
While some might question the authenticity of Benelli as an Italian brand, the reality is that plenty of companies are financed by other firms that is based elsewhere.
Considering Benelli is making great strides in terms of sales in Italy; clearly Italians are in love with the brand.
Interestingly, the TRK 502 has played a pivotal role in Benelli’s 2022 success so far. Out of the total, Benelli sold 4,436 units of the TRK 502 in the first six months of 2022.
“Today, we are facing a historic result. An extraordinary milestone, achieved thanks to the incredible commitment, passion and determination of all those who are part of this company,” said Benelli Italia sales manager Gianni Monini.