The 2nd Edition Michelin Motorcycle Tyre Virtual Exhibition Goes Live

Following the success of the first edition Michelin Motorcycle Tyre Virtual Exhibition, the second edition virtual tour is now available online until the end of 2021.

Under the tagline “The Journey Continues”, the second edition features new interactive zones and Michelin’s latest motorcycle-tyre innovations.

The newest addition to the virtual tour includes The Michelin Guide that reinforces the company as the pioneer beyond tyres, the brand involvement in the FIM MotoE World Cup, and the introduction of two newly launched motorcycle tyres, namely: Michelin Anakee Street and Michelin Road Classic.

The online exhibition consists of six halls featuring The Micheline Guide, Launch Area, Product Display, Technology & Performance, and MotoGP & Motorcycle Racing Strategy.

The MotoGP & Motorcycle Racing Strategy showcase Michelin long-standing relationship with MotoGP and the FIM MotoE World Cup.

The virtual tour is available in English, Thai, Indonesian, Japanese, Korean, and Vietnamese.

Interested parties can check out the Micheline Motorcycle Tyre Virtual Exhibition at https://motorcycletyreexhibithall.michelin.asia/.

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