Honda Motorcycles inks collaboration agreement with motorcycle ride-sharing app GrabBike.
Mighty Japanese manufacturer Honda revealed recently that it has signed an agreement with ride-sharing start up Grab Inc. It is understood that the agreement involves Honda’s motorcycling arm and Grab’s GrabBike division.
Little is known about the deal and Honda’s official release is just as vague as it read: “Honda and Grab will work together and strive to realise new mobility services in the area of sharing by conducting experimental initiatives in Southeast Asia while utilising resources of the two companies.”
Nevertheless, the partnership between the two seems like a sound thing to do. Honda, as we know it, is the planet’s largest motorcycle manufacturer while the GrabBike motorcycle ride-sharing service is now active in a number of key ASEAN cities like Ho Chi Minh and Hanoi, Vietnam; Bangkok, Thailand; as well as Jakarta and Bali, Indonesia.
Honda says that it will work together with Grab and strive to realise new mobility services in the area of sharing by conducting experimental initiatives in Southeast Asia while using the resources of both companies. This includes the data that Grab has amassed through its ride-hailing businesses plus Honda’s own vast line up of motorcycles and its vast sales and service network.
Honda further added that, through the collaboration with Grab, it will work towards the mitigation of urban traffic congestion by using its original telematics and other technologies. Suffice to say, the fruit of this Honda and GrabBike collaboration will be interesting to see.