CONFIRMED: Royal Enfield & Benelli Joins Honda At EICMA 2021

Royal Enfield, to follow Honda in confirming their attendance at this year biggest motorcycle event, the EICMA 2021.

Historically, EICMA has always functioned as the launchpad for every motorcycle manufacturers worldwide to introduce the upcoming model and provide a glimpse into the company next project.

However, due to the Covid-19 pandemic, the 2020 event was cancelled, which also led to manufacturer resorted to digital platforms.

Things look gloomy for 2021 when BMW Motorrad decided to pull out from any motorcycle show before Honda announced their participation for this year event, followed by Royal Enfield.

“We at Royal Enfield is delighted to be part of EICMA 2021 and are incredibly excited about the opportunity to connect with the wider motorcycle community after such a busy time for everyone,” said Royal Enfield, Head of International Business Arun Gopal.

At the same time, Benelli also announces their presence at the 78th edition EICMA scheduled from 23 to 28 November 2021.

“We are very pleased and honoured to confirm Benelli’s presence at EICMA 2021 and to once again take the opportunity to present our news on one of the most important stages in the world of two-wheeler,” announced CEO of Benelli and QJMotor, Yan Haimei.



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